2013 IFBB Sheru Classic

Oct. 26-27 - Pune, India
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WORLD’S LEADING HEALTH, FITNESS & BODYBUILDING EXPERTS TO CONVERGE IN THE CITY OF PUNE, MAHARASHTRA FOR SHERU CLASSIC 2013 – ASIA’S LARGEST SPORTS FESTIVAL

Pune , October 1: The World’s 3rd Largest Professional Bodybuilding event after Mr. Olympia and Arnold Classic, the Sheru Classic Professional Championship, along with a Health & Fitness Expo will be held at Balewadi Stadium in Pune on 26th and 27th of October, 2013. The Event will feature some of the World’s Best Professional Bodybuilders and Women’s Bikini Athletes, including the newly crowned Ms. Olympia 2013 Ashley Kaltwasser. These Athletes will compete against each other for cash prizes worth in excess of $65,000.00 U.S..

The competitions will be held in 5 main categories:

·  212 Pro Bodybuilding

·  Pro Bikini

·  Amateur Bodybuilding (India Classic) – in association with Indian Bodybuilding and Fitness Federation

·  Para Powerlifting

·  Male Model Search

The participants will be judged on their shapes, symmetry and muscle density by a panel of International Judges led by Lee Thompson of the International Federation of Bodybuilding (IFBB) Professional League.

Having experienced the insurmountable challenges for Fitness and Bodybuilding enthusiasts in India when it comes to competing on an international platform, the company’s C.E.O. Mr Sheru Aangrish decided to do the unbelievable as he brought the entire platform to enable these outstanding achievers to enter the arena with ease. Now, his goal is to get India to recognize Professional Bodybuilding as an essential discipline just like any other mainstream sport.

Keeping the above in mind goal, 15 TOP Body Builders from India have been invited to compete in our Amateur Bodybuilding Event, also known as India Classic.

The repeated success of Sheru Classic year after year has brought about an awakening for Bodybuilding as a Sport in our sub-continent. Sheru Classic has received Tier 2 status for Olympia qualifier points; the points earned by the winners of Sheru Classic will help them qualify for the Olympia Championship 2014.

The grand event will be preceded by a 2-Day Health & Fitness Expo, where over 100 Vendors, Service Providers and Industry Experts will come to showcase their line of products, brand(s) and/or knowledge. Featured seminars and events include: Zumba Master Class, BOSU Master Class, Kettlebell Courses, Les Mills’ Body Combat, TRX Suspension Training, Yoga & Pilates Classes and much more.

This Expo will offer a unique business and networking platform to professionals in the Indian fitness industry which is estimated at over Rs. 4,000 crores.  “Although the fitness industry in our country is growing at a tremendous rate of 30% per annum, there is still a huge lack of knowledge about the basics of fitness as well as sports supplements. My goal is to assist in filling that gap.” said Mr. Sheru Aangrish.

Last, but not the least, get ready for the launch of a robust online and mobile platform which will widen Sheru Classic’s reach to a global mainstream audience. Innovative tools and Applications combining multiple streams of revenue under one umbrella will also be offered to Elite Team Sheru Classic Athletes allowing them to reach new heights of success. “This Sport and its Athletes have great potential. More and more people are showing keenness in Competing at Professional levels on a daily basis. With the online and offline platform we have access to, alongside our superb TEAM, there is nothing stopping us from creating a milestone in this industry.” said Mr. Jas Mathur, Director of Business Development & I.T. at Sheru Classic Production.

Fitness enthusiasts who are either professionally or even informally interested in fitness trends and techniques can access the event website http://www.sheruclassic.com for the latest updates on the upcoming Expo. Ticket purchases can be made at:www.bookmyshow.com

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